
In the perspective of our modern economic reality, one of the key resources of any organization is the human capital. This situation stems from the fact that within the framework of high market competition, the human resources are the primary element that creates value for the customer and builds a competitive edge. Business entities focus on activities that will enable them to acquire adequate human resources, as well as make employees display an appropriate level of work commitment, thus contributing to the achievement of the business goals assumed by a given entity. In order to achieve adequate work efficiency, institutions use incentive systems that constitute a set of elements designed to have a positive impact on the level of employee motivation. The indicated action is particularly important for the functioning of the contemporary organizations, because it affects the quality and efficiency of the work of an already acquired human capital.
This study presents the concept and essence of motivation, methods of motivating employees and the effectiveness of said methods. It also addresses an interesting aspect, namely the changes that have taken place on the labour market as a result of the COVID-19 pandemic.
The objective of the article is to analyse the effectiveness of the impact of individual elements of the employee motivation system in contemporary organizations. The analysis conducted below compares the elements of the motivation system, taking into account the aspects of both financial and non-financial motivation, to determine which of these elements have the greatest impact on the increase in the level of employee motivation. The study also presents the methods of financial and non-financial motivation of employees that are currently used by employers in the face of changes taking place on the labour market, as well as the effectiveness of such methods. To achieve the assumed objective, an analysis of literature and secondary research were used.
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