The aim of this article is to make a case study using the example of own research in the field of media and scientific communication during the coronavirus pandemic and to discuss the effects that have been achieved thanks to them. Communication during a pandemic should be based not on emotions but on facts and evidence. At the same time, it must be implemented in a way that is attractive and understandable for the recipients. A few years of journalistic and scientific experience prompted the author to discuss her own research and its effects in the context of the pandemic. The author identified the recipients’ needs and gaps in their knowledge about the new coronavirus and its impact on everyday functioning. The actions implemented by the author led to the following conclusion: accessible and reliable presentation of scientific data in the presented articles is of great interest to recipients and contributes to a better understanding of phenomena in which they do not specialize.
